Strategic and creatively driven advertising graduate from the S.I. Newhouse School at Syracuse University with hands-on experience in digital marketing, social media strategy, and campaign planning. Skilled in combining consumer insights, media strategy, and creative storytelling to develop data-informed campaigns that drive engagement and brand growth. Experienced working with clients across agency, internship, and freelance environments, with strengths in audience research, content strategy, paid media planning, and cross-platform campaign execution. Proficient in Adobe Creative Suite, social analytics, and consumer research tools including MRI Simmons and GWI, with a passion for building culturally relevant, insight-led marketing strategies.
